ABOUT ME

With over 15 years of experience across Sydney and London, I specialise in turning complex ideas into clear, strategic creative. From brand identity and campaign development to digital content and large-scale rollouts, I bring a thoughtful, design-led approach to every project. At the core of my work is storytelling – creating brand experiences that connect with people and leave a lasting impression.

 

I’ve worked with a wide range of clients, from global names like Jaguar Land Rover, BBC, Coca-Cola and Disney to leading Australian organisations including NAB and Team Super. This depth and variety has shaped my ability to create work that’s not just visually strong, but commercially aligned.

 

I’m currently Brand Manager at Team Super, where I oversee the creative direction and evolution of the brand – ensuring every design and communication touchpoint delivers genuine value to members, internal teams and partners alike.

241

PROJECTS COMPLETED

15

YEARS EXPERIENCE

4582

COFFEES ORDERED

34

CLIENTS WORKED WITH

4

TELEVISION COMMERCIALS

2

AWARDS

CLIENTS I’VE WORKED WITH

MY SKILLS

DIGITAL

Interface concept development and design for websites, apps and digital advertising.

ART DIRECTION

Visual guidance and execution with TVC production, photography and design.

ILLUSTRATION

Digital and physical Illustrations with a variety of mediums and artistic styles.

IDENTITY

Tailored identities, style guides and business design assets for start-ups and rebrands.

PRINT

From business cards & brochures, to wide format posters & display signage.

PROMOTION

Advertise your offering through customised activations, from guerrilla marketing to events.

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